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Mishra, Sasmita
- Study on Cell Phone Feature Perception and Usage Behavior among Students
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Authors
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1 National Institute For Micro, Small and Medium Enterprises (NIMSME), Hyderabad- AP 500045, IN
2 KIIT School of Management, KIIT University, Bhubaneswar, Odisha, IN
3 Department of Management and Marketing, Arkansas State University, 402b Business Building, P.O. Box 50, State University, AR 72467, US
1 National Institute For Micro, Small and Medium Enterprises (NIMSME), Hyderabad- AP 500045, IN
2 KIIT School of Management, KIIT University, Bhubaneswar, Odisha, IN
3 Department of Management and Marketing, Arkansas State University, 402b Business Building, P.O. Box 50, State University, AR 72467, US
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Parikalpana: KIIT Journal of Management, Vol 10, No 2 (2014), Pagination: 1-12Abstract
It is a study on the perception of consumers towards different features of cell phone and usage pattern. MBA students from Bhubaneswar and Kolkata had participated in the study. Exploratory factor analysis identified two dimensions of cell phone feature perception scale: "Communication" and "Entertainment". Eta tests revealed the perception of cell phone features did not differ significantly across different demographic groups. However, there was gender difference in the perception of "Entertainment" dimension of cell phone features. The study also presents the descriptive statistics of the usage patter of cell phones among students and provides a base for further studies in this area in India.Keywords
Cell Phone Feature Perception, Cell Phone Usage Pattern, Product Bundling.Full Text
- Socio-Economic Aspects as a Potential Moderator on the Relationship between Workplace Spirituality and Organizational Citizenship Behavior
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Authors
Affiliations
1 Department of MBA, CV Raman Group of Institutions, GA193, Niladreevihar Chandrasekharpur Bhubaneswar, Odisha-751016
2 Department of MBA, CV Raman Group of Institutions, KC-28, Kharabela Complex, Aiginia, Bhubaneswar, Odisha-751019, IN
1 Department of MBA, CV Raman Group of Institutions, GA193, Niladreevihar Chandrasekharpur Bhubaneswar, Odisha-751016
2 Department of MBA, CV Raman Group of Institutions, KC-28, Kharabela Complex, Aiginia, Bhubaneswar, Odisha-751019, IN
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Parikalpana: KIIT Journal of Management, Vol 13, No 2 (2017), Pagination: 79-96Abstract
Spirituality is the unique inner search for optimum personal advancement through involvement into inspirational secrecy. Open expression of spirituality at workplace enables employees to experience a feeling of completeness at work. Spirituality is our internal realization and way of self enlightenment. It is a specific form of job sentiment that stimulates action. It may emphatically contribute more in the formation of more strong position for Organizational Citizenship Behaviors to make a way into in a workplace. Each facet of Workplace Spirituality has a positive link with organizational citizenship behaviors, (OCB). This paper tries to identify the sagacity of Spirituality and its impact on the employees in private engineering colleges in Bhubaneswar by using a self administered questionnaire.
This research intended to find the association between workplace spirituality and OCB by using simple regression analysis. The present study also investigated the moderating effect of socio-economic factors on the relationship between workplace spirituality and OCB by using hierarchical multiple regression analysis. The study found a positive relationship between workplace spirituality and OCB. It has been also found that the select socio-economic factors have a significant moderating effect on the relationship between workplace spirituality and OCB.
Keywords
Workplace Spirituality, Organizational Citizenship Behaviors, Hierarchical Multiple Regression Analysis.Full Text
References
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- Exploring Individual Difference in Organizational Citizenship Behaviour in the Academic Context
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Authors
Affiliations
1 KSoM, KIIT, Bhubaneswar, IN
1 KSoM, KIIT, Bhubaneswar, IN
Source
Parikalpana: KIIT Journal of Management, Vol 15, No 1&2 (2019), Pagination: 45-64Abstract
The literature on the individual difference in the display of organizational citizenship behaviour (OCB), with respect to age, gender, total work experience, organizational tenure has not been conclusive. While studies on different culture and organizational context have come up with different findings, there is a paucity of such research in academic organisations. With this backdrop, this study aims at studying the impact of demographic variables such as gender, age, work experience organizational tenure, and job category in an Indian university context. The findings revealed that male and female employees don’t differ signif icantly in the display of citizenship behaviour; there was also no significant difference in the display of OCB among teaching and non-teaching category; the different age groups were found to differ in the conscientiousness dimension of OCB. The findings further revealed total work experience and organizational tenure to be better antecedents of OCB. The paper has theoretical and practical implications in the demographic difference in display of OCB in academic organizations.Keywords
Organizational Citizenship Behaviour, Demographics, Education Sector, Academic Organization, India.Full Text
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- Psychological Empowerment and Place Attachment influencing
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Authors
Affiliations
1 Research Scholar, School of Management, KIIT University Bhubaneswar, IN
2 Associate Professor (OB & HR), School of Management, KIIT University, Bhubaneswar-7510024, Orissa, IN
1 Research Scholar, School of Management, KIIT University Bhubaneswar, IN
2 Associate Professor (OB & HR), School of Management, KIIT University, Bhubaneswar-7510024, Orissa, IN
Source
Parikalpana: KIIT Journal of Management, Vol 17, No 2 (2021), Pagination: 29-47Abstract
Organizational Citizenship behaviour (OCB) has been found to be largely influenced by individual characteristics. However, how an individual’s emotional bonding with the place (organization) influences OCB has not been studied. There has also been growing interest in the impact of Psychological Empowerment on display of OCB. Hence, this research aims to explore the impact of Place Attachment (PA) and Psychological Empowerment (PE) on OCB among the employees of a private University in the Eastern Region. Data were collected with the help of a questionnaire from the employees who were willing to participate and after checking for completeness of the responses and outliers, finally, 323 data were analyzed. Correlation analysis and structural equation modelling revealed that both PA and PE influenced all the dimensions of OCB. The findings of this study will contribute towards understanding the importance of variables such as PE and PA in an academic setting and its impact on the display of extra role voluntary behaviours.Keywords
Organizational Citizenship Behaviour, Psychological Empowerment, Place Attachment, Academics.Full Text
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- Microfinance: A Pathway of Success for Self Help Group
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1 Research scholar, C.V. Raman Global University Bhubaneswar, IN
2 Associate Professor, C.V.Raman Global University Bhubaneswar, IN
3 Research Scholar, G.M. University Sambalpur, Odisha, IN
1 Research scholar, C.V. Raman Global University Bhubaneswar, IN
2 Associate Professor, C.V.Raman Global University Bhubaneswar, IN
3 Research Scholar, G.M. University Sambalpur, Odisha, IN
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Parikalpana: KIIT Journal of Management, Vol 18, No 2 (2022), Pagination: 118-127Abstract
To bring the under privileged into the economic mainstream of nation, a financial architecture was needed with the objectives of providing small credit and mobilizing small deposits through an effective application of the mechanism. A meaningful positive growth in GDP always assume to cater to the needs of the people as a whole. This gives birth to the concept of inclusive growth & gender equality which simultaneously conceptualized the SHG model. Liberalization compelled to bring more women into the purview of different financial services sector & Microfinance concept has widely being getting momentum to bring a complete glory to the mission. Microfinance plays a pivotal role in involving women in different poverty alleviation activities and majority of these are going successfully in their mission. In view of the above the present study has made an attempt to evaluate the influence of Microfinance activities in eradicating poverty among the rural poor through SHG model.Keywords
Financial Architecture, Underprivileged, Inclusive growth, Gender equality, Poverty alleviationFull Text
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